How Hodel Holdings Unlocked 400% More Appointments with Thoughtly

Key Results

• Built a functional agent in 15 minutes.

• Appointments increased 400%

• ROAS increased 800%

• Gross sales increased by properly working funnels faster + more consistently.

Hodel Holdings is a fast-growing marketing organization managing high volume lead funnels in multiple markets. Their biggest bottleneck? Human staffed phone teams that were expensive, inconsistent, and slow.

They needed a scalable way to speed up lead engagement and eliminate the operational drag of call centers.

The Challenge

Hodel Holdings was spending heavily on human phone support and call centers — and dealing with constant errors, missed calls, and inconsistent follow up.

They were bleeding time… bleeding budget… and leaving revenue on the table because speed-to-lead simply wasn’t possible at scale.

Why Thoughtly

They chose Thoughtly because they needed:

• speed

• scale

• ability to build and deploy internally without heavy engineering lift

Within 15 minutes they were able to implement their first agent and begin replacing human bottlenecks in real time.

Implementation

Setup took ~15 minutes.

Even with new technology, there are always friction points — but the Thoughtly platform allowed Hodel Holdings to rapidly build, test, iterate, and stabilize.

Most importantly, they could do it themselves.

Thoughtly became the infrastructure they could build on, not a dependency they needed to wait on.

Results

The impact was immediate.

• Appointments increased 400%

• ROAS increased 800%

• Gross sales increased by properly working their funnels faster + more consistently

Thoughtly became the engine behind unlocking revenue that was already sitting in their pipeline — they just needed a machine to extract it with speed.

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